we deal the cards

What we measured

Every claim below was actually tested. The verdict is shown whether it flatters us or not — and most of them don't.

The claims, and the verdicts

The claim people believeGLOOMBORG's verdict
Boycotts move share prices Median −3.1% over 20 days. Yes, modestly.event study · 20-day excess return across tracked boycotts
Companies go quiet before bad news No. No detectable lead.silence detector · pooled lead correlation r=+0.015 · p=0.83 · n=203
Our own trading signal has an edge No. No edge in-sample.backtest · published, not hidden
The January barometer predicts the year No — noise.folklore test · Halloween holds · January fails · October curse weak
The Farmers' Almanac predicts winter Coin flip.folklore test · no better than chance
"Record / worst / unprecedented" means something Hype words correlate with clicks, not accuracy.language frequency vs outcome
Fees and churn don't matter much They eat more than half.arithmetic of drag · 2% fee + 0.5% churn = 2.5%/yr · (0.975)30 = 53% of terminal wealth gone
Leverage amplifies your returns It amplifies the drag, too.volatility drag · L·μ − L²σ²/2 · 4× on 20% vol = 0%/yr, and a −25% move wipes it
Five of these are null results. They are not failures of the product. They are the product. A source that reports only positives is a source nobody believes.

The arithmetic of drag

Two of the truths are arithmetic, not measurement — and that is the whole point. You don't need a rented index to see them; you need the compound-interest formula and the volatility-drag identity. Both are public-domain mathematics, shown in full.

TruthThe receipt
#7 — fees & churn eat the alpha A 2% fee + 0.5% churn = 2.5% a year of drag. Over 30 years: (0.975)30 = 0.468 — 53% of the wealth you would have had is gone, before a single bad trade. A "small" fee is the biggest drag in the room.
#8 — size kills, direction doesn't Compounded return under leverage L is ≈ L·μ − L²σ²/2. For μ = 8%, σ = 20%: L=1 → 6%, L=3 → 6%, L=4 → 0%, L=5 → −10%. More leverage does not mean more return — it means more variance drag, and a single −1/L move ends the position no matter how right the direction was.

The Risk Regime Index (GBB:RRX)

We could not rent the S&P 500 — it is a licensed product, and there is no public-domain index. So we built one we own, from Federal Reserve series we can hold forever.

ComponentReadingScore
Yield curve (10Y − 2Y)0.25pp — nearly flat87/100
Trade-weighted dollar119.51 — at its average48/100
Effective fed funds rate3.88% — modestly above the 10y mean58/100

RRX = 64/100 · TIGHTENING · 3/3 components · 100% coverage. It degrades by declaration: a failed component is named, never interpolated, and it refuses to publish on fewer than 3 of 3.

RRX replaces the S&P 500's role in the backdrop. It does not replace the index — and it says so every time.

Capital discipline

Does cash convert into capability (capex + R&D) or into distributions (buybacks + dividends)? Each company measured against its own history — never a league table, because a ranking is a conclusion.

The honest part is the coverage: where a filer doesn't report a tag we expect, the engine says so rather than printing a measured-looking zero.

The nulls, given equal billing

"No edge in-sample"

Our backtest found nothing to validate. Published as-is, not smoothed into something sellable.

"r=+0.015, p=0.83 — noise"

The silence detector found no detectable lead. Reported as noise, not dressed up as a signal.

"No alignment"

Sun and moon phases do not line up with the important events. Measured 17 events; the answer was no.

"The game is not level"

Truth #11 (candidate): the footprint is measurable, the intent is not. We measure the footprint.

See what we got wrong See the coverage ledger